Tomorrow on September 12th Apple is set to make another major announcement. Apple loves those. They are great to build up hype and the secrecy of the event certainly gets media and people’s attention. Actually the event is no secret, we just don’t have a clue of what’s going on. They send nice little mysterious invitation and tell you to expect something big. One analyst went to say that this will be the biggest product launch in the history. The recipe has been so successful that other big companies like Microsoft have adopted the practice, like when they announced their new Surface tablet. Let’s see what will the next traffic jam at your local Apple Store.
Announcement time: 10 am Pacific time at the Yerba Buena Center in San Francisco Wednesday
Now the rumors. The #1 speculated piece of news is the new iPhone 5. The timing is right. The 4S wasn’t exactly a major release but more like an “update”. So the release makes it the 6th generation. It has been a while. Nokia, Motorola and other companies all released their latest smartphone weapon last week expecting a new major heavyweight entering the mall. They must know something because it is very strategic from their part. Also Apple always been very active with the beginning of the school year. They offer special discounts and apparently students have money to spend at the beginning of the year. Wait a couple more weeks they are heading home for turkey and to bring some back. On the war front, they also need to come up with a response to the release of the Samsung S3.
New smaller dock connector
4G LTE connectivity
Better battery life
Light detecting moving sensor keyboard?
Rumored release date: Sept 21st.
Other popular rumors. Apple is known for their surprises. Another highly speculated piece of news is the release of the iPad mini. A smaller more portable iPad. According to the some analyst they already started production a while back….so they probably need to put them on shelves or more like selling them to people in line.
Other rumors. An actual Apple TV set. Tim Cook did say not to buy a TV back in June. Not much is known except it is one of the project they are working on and wants it the market for the Christmas season.
#Apple comments on Twitter
– iPhone 5 will have ‘WIRELESS CHARGING’ … WOOO!!!!! Didn’t see that coming!! Good work
– Over at @wcnc.com, safe to say we’re ready for #Apple’s announcement tmrw
– Slimmer handset, bigger screen round out #Apple #iPhone 5 rumour mill
– Big day for #Apple tomorrow!? Show me my new toy the iPhone 5.
– #Apple’s #iPhone 5, which will be introduced tomorrow, is expected to sell 10 million within weeks
Closing: $660.59 *
Market cap: $619 billion*
*All-time High and biggest company by market cap in the world.
Photo Credit: CNET